{"id":9428,"date":"2025-11-28T14:29:07","date_gmt":"2025-11-28T13:29:07","guid":{"rendered":"https:\/\/www.globalexpoitaly.it\/?p=9428"},"modified":"2025-12-09T07:04:34","modified_gmt":"2025-12-09T06:04:34","slug":"client-checklist","status":"publish","type":"post","link":"https:\/\/www.globalexpoitaly.it\/en\/client-checklist\/","title":{"rendered":"Information for Stand Design: Client Checklist"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8uf8fx2-26a6fda7d47a7f902a1c1ff8861ff84a\">\n#top .av-special-heading.av-m8uf8fx2-26a6fda7d47a7f902a1c1ff8861ff84a{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-m8uf8fx2-26a6fda7d47a7f902a1c1ff8861ff84a .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-m8uf8fx2-26a6fda7d47a7f902a1c1ff8861ff84a .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-m8uf8fx2-26a6fda7d47a7f902a1c1ff8861ff84a av-special-heading-h3  avia-builder-el-0  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >Information for Stand Design: Client Checklist<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n<section  class='av_textblock_section av-m8ufeav6-03fc0c427532e598fc21dbf09e9b5835 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">An exhibition stand is not just a structure made of wood, metal, and banners. It is the face of your company at the event \u2013 a business card that should immediately attract attention and tell the story of your brand without words.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We often see that clients who take part in exhibitions for the first time do not know where to start: what information to collect, what materials to prepare, and what details to consider before ordering a stand. That is why we prepared this article. Here we explain all the important points step by step. It will be useful not only for new exhibitors but also for experienced participants \u2013 even those who attend exhibitions regularly may overlook something. Check this checklist carefully: maybe you are missing a detail.<\/span><\/p>\n<\/div><\/section>\n<div  class='hr av-2umons-38d7f571e7909c3339c95e0a6c543e7e hr-default  avia-builder-el-2  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8ufxn10-ac0a85246c657c68ea4838bcefbab633\">\n.avia-image-container.av-m8ufxn10-ac0a85246c657c68ea4838bcefbab633 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m8ufxn10-ac0a85246c657c68ea4838bcefbab633 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m8ufxn10-ac0a85246c657c68ea4838bcefbab633 av-styling- avia-align-center  avia-builder-el-3  el_after_av_hr  el_before_av_textblock '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-9434 avia-img-lazy-loading-not-9434 avia_image ' src=\"https:\/\/www.globalexpoitaly.it\/wp-content\/uploads\/2025\/11\/checklist-300x200.png\" alt='' title='checklist'  height=\"200\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.globalexpoitaly.it\/wp-content\/uploads\/2025\/11\/checklist-300x200.png 300w, https:\/\/www.globalexpoitaly.it\/wp-content\/uploads\/2025\/11\/checklist-1030x687.png 1030w, https:\/\/www.globalexpoitaly.it\/wp-content\/uploads\/2025\/11\/checklist-80x53.png 80w, https:\/\/www.globalexpoitaly.it\/wp-content\/uploads\/2025\/11\/checklist-768x512.png 768w, https:\/\/www.globalexpoitaly.it\/wp-content\/uploads\/2025\/11\/checklist-1500x1000.png 1500w, https:\/\/www.globalexpoitaly.it\/wp-content\/uploads\/2025\/11\/checklist-705x470.png 705w, https:\/\/www.globalexpoitaly.it\/wp-content\/uploads\/2025\/11\/checklist.png 1536w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div>\n<section  class='av_textblock_section av-m8ufxa1a-37534152853b7162f77a0493c5acde83 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><b>Basic Company and Exhibition Data<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s start with the simple but important information:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Company name and contact person<\/strong> \u2013 so we can quickly coordinate all details.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Phone number and e-mail<\/strong> \u2013 for fast communication.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Exhibition name and location<\/strong> \u2013 the type of event and venue matter.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Dates of the exhibition and deadline for design approval<\/strong> \u2013 to prepare the stand on time without stress.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These details may look obvious, but they set the rhythm for the whole project.<\/span><\/p>\n<p><b>Stand Parameters<\/b><\/p>\n<p><span style=\"font-weight: 400;\">This is the \u201cskeleton\u201d of the future project:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Area, number of floors, height, length\/depth<\/strong> \u2013 basic dimensions that define the architecture.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Type of stand:<\/strong> island, semi island, or corner.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Approximate budget<\/strong> \u2013 helps us choose the right materials and solutions.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The clearer the limits, the faster designers can propose realistic options.<\/span><\/p>\n<p><b>Construction Elements<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Floor, podium, lighting, number of counters \u2013 all these details create atmosphere and make the stand functional.<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Floor covering:<\/strong> carpet makes it cozy, laminated panels add a strict look.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Podium and lighting<\/strong> \u2013 highlight key exhibits.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Information counters:<\/strong> number and special features.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Suspensions<\/strong> \u2013 for banners or lighting equipment.<\/span><\/li>\n<\/ul>\n<p><b>Functional Zones<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Think about the people who will visit your stand. Also consider details that may not be obvious at first:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Meeting areas<\/strong> \u2013 for business discussions.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Storage rooms<\/strong> \u2013 for materials and equipment.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Exhibits and the key element of the stand<\/strong> \u2013 the main attraction.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Multimedia<\/strong> \u2013 screens, projectors, interactive panels.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Flowers and decoration<\/strong> \u2013 create atmosphere and leave a strong impression.<\/span><\/li>\n<\/ul>\n<p><b>Brand Visual Identity<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Here is where the magic begins. To make the stand \u201cspeak\u201d your brand language, we need:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Logos in vector formats (PDF, CDR)<\/strong> \u2013 for high quality printing and scaling.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Corporate colors according to RAL palette<\/strong> \u2013 to match your brand book.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Slogans and images for posters<\/strong> \u2013 to strengthen brand communication.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Brand book or style guide<\/strong> \u2013 to keep a consistent visual language.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Without these elements, the stand may lose individuality and look like \u201cjust another booth.\u201d<\/span><\/p>\n<p><b>Additional Materials<\/b><\/p>\n<ul>\n<li><b><\/b> <span style=\"font-weight: 400;\"><strong>Pavilion plan<\/strong> \u2013 to consider the stand\u2019s position relative to entrance, visitor flow, and neighbors.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Reference examples<\/strong> \u2013 photos of your past stands or designs you like.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Preferences for style, colors, and materials<\/strong> \u2013 so the design reflects your company\u2019s personality.<\/span><\/li>\n<\/ul>\n<p><b>Conclusion<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To create a stand that attracts clients and promotes your brand (not just decoration), the client should prepare:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">logos and corporate colors,<\/span><\/li>\n<li><span style=\"font-weight: 400;\">stand parameters and budget,<\/span><\/li>\n<li><span style=\"font-weight: 400;\">materials for visual design,<\/span><\/li>\n<li><span style=\"font-weight: 400;\">preferences for style and atmosphere.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">We always say: the more information you give us at the start, the fewer surprises you will face at the end. The result will be a stand that works for your brand and draws the attention of visitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For consultation and stand design, contact us by phone or write to info@globalexpoitaly.it.<\/span><\/p>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":9434,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[143],"tags":[203,205,204],"class_list":["post-9428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-checklist","tag-checklist-for-exhibition","tag-checklist-for-the-exhibition"],"_links":{"self":[{"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/posts\/9428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/comments?post=9428"}],"version-history":[{"count":3,"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/posts\/9428\/revisions"}],"predecessor-version":[{"id":9491,"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/posts\/9428\/revisions\/9491"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/media\/9434"}],"wp:attachment":[{"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/media?parent=9428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/categories?post=9428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.globalexpoitaly.it\/en\/wp-json\/wp\/v2\/tags?post=9428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}